Media Contact: Amy Marshall, M.Ed.
Founder, American Teachers Alliance Inc.
919.609.9470
amarshall@americanteachers.me
Website: www.americanteachers.me

FOR IMMEDIATE RELEASE
SEPTEMBER 26, 2025 | CARY, NC

AMERICAN TEACHERS ALLIANCE LAUNCHES BACK-TO-SCHOOL 2025 CAMPAIGN TO EMPOWER EDUCATORS AND PARENTS
National organization proves alternative to left-wing school unions, offering legal protections, professional resources, and community support for America’s teachers and school staff

CARY, NORTH CAROLINA -- The American Teachers Alliance (ATA), the nation’s leading non-union alternative to left-wing teachers’ unions, today announced the launch of its Back-to-School 2025 Campaign, a nationwide initiative dedicated to empowering educators, strengthening parent partnerships, and restoring excellence to America’s classrooms.

For too long, teachers have been forced into professional environments dominated by unions and organizations that emphasize political agendas, ideological trainings, and divisive mandates over genuine teaching and learning. ATA stands apart as a principled, professional association where educators can focus on what matters most: delivering an unbiased, academically sound education rooted in traditional values and free from political coercion.

“Our nation’s teachers should never be required to choose between their careers and their convictions,” said Amy Marshall, M.Ed., Executive Director and Founder of the American Teachers Alliance. “ATA exists to give educators the advocacy, resources, and protections they need without forcing them to compromise their values or bankroll political causes. Parents deserve to be respected as equal partners in education, and students deserve classrooms where academics—not politics—take center stage.”

Protecting Teachers in a Politicized Climate

One of ATA’s most vital roles is protecting teachers against political witch hunts, cancel culture, and retaliation for speaking truth in the classroom. Educators today face increasing risks of being targeted, silenced, or punished for standing up for their convictions or refusing to promote politicized curricula.

ATA provides legal protections, liability coverage, and advocacy support so teachers can confidently teach without fear of harassment or professional ruin. From defending educators against false accusations, to standing by those attacked on social media, to offering a shield against politically motivated investigations, ATA ensures that teachers are not left to fight these battles alone.

Campaign Vision & Pillars

The Back-to-School 2025 Campaign is designed to expand ATA’s national presence, grow its membership, and increase donor support so that teachers and parents everywhere have access to a strong, values-driven alternative to unions.

ATA’s Vision: An unbiased and academically sound education for all children.

The campaign is anchored by ATA’s four messaging pillars:

  • Unbiased Education: Championing academics free from politics, ensuring schools remain focused on genuine learning rather than ideological agendas.

  • Teacher Advocacy: Offering liability protection and legal coverage so teachers can thrive professionally without union control or intimidation.

  • Parent Empowerment: Giving parents a strong, respected voice in classrooms and in the policies that affect their children’s education.

  • National Reach: Representing the full spectrum of America’s education workforce—from teachers to aides, cafeteria workers, bus drivers, and higher education professionals.

By Joining ATA, Members Receive:

  • Professional liability protection and legal coverage.

  • Free tri-annual magazine, American Teacher Magazine (electronic publication).

  • Timeless Tales Book Club, promoting classic books for teachers and students as a patriotic alternative to the woke NEA “Read Across America” program.

  • Access to innovative classroom and AI teaching resources.

  • Teacher grants and national awards to recognize excellence.

  • Professional development workshops and community events.

  • National home buying/selling incentive program.

  • Exclusive consumer discounts for members and their families.

  • A strong, supportive community united around shared traditional values.

A National Movement

Since its establishment in 2021, the American Teachers Alliance has been building a nationwide network of educators and parents united in their commitment to restoring balance to education. With the support of members and donors, ATA is creating a future where teachers are free to teach, parents are welcomed as partners, and students can flourish in classrooms focused on learning—not politics.

“This is more than a campaign—it’s a movement,” added Marshall. “Teachers and parents across the country are looking for an alternative to the left-wing unions that dominate education today. By joining ATA or making a contribution, they are directly helping us reclaim America’s classrooms for the sake of the next generation.”

The American Teachers Alliance invites educators, parents, and concerned citizens nationwide to join the Back-to-School 2025 Campaign and be part of a growing movement that stands for academic integrity, parental partnership, and traditional values in education.

For more information about the campaign, to join ATA, or to make a donation, please visit www.americanteachers.me.

About American Teachers Alliance
The American Teachers Alliance (ATA) is a nonprofit national educator association established in 2021 to provide a principled, professional alternative to left-wing teachers’ unions. With benefits including professional liability and legal coverage, innovative teaching resources, grants, professional development, community events, and nationwide advocacy, ATA is committed to empowering teachers, defending parental rights, and ensuring that America’s classrooms remain focused on education—not politics.

Press release prepared by Melissa Rein Lively/ America First PR